Martin County encouraging tourism despite some bad press

After the blue-green algae crisis, hotels in Martin County began to see a drop in bookings. (Source: WPTV)


Martin County’s tourism office is working hard to curb negative reactions to negative news and promote the area’s positive attributes, according to WPTV.

From the algae crisis to a murder that made worldwide headlines, and Stuart’s now-former mayor referring to a police officer as a pig, local tourism officials say they’ve had a lot of bad press to confront.

“We try not to be reactionary,” said Martin County Tourism and Marketing Manager Nerissa Okiye. “We try to have a strategic plan in place for when things occur and try to be as transparent as possible.”

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